It's the first Saturday of the month - you know that that means...bedsidesign files is back! I'm really excited about today's design because, well, she's a local! That's right today we have Stefanie Noble of Noblework media with us. YAY for Syracuse.
What type of design work you do?
I work across a wide variety of media: web, video, print, etc. etc. I've done design for a bunch of different outlets and everyone needs a little bit of everything, so it's been in my favor to be able to handle a little bit of everything.
When did you “know” you wanted to be a designer?
I think it was in me when I was born. I've always been interested in art and design, from my first little "dental health month!" posters and the like in elementary school, to painting murals on the walls in high school and designing a new logo for the school to use. I got into web design pretty early and that was my first professional design experience as well. I sort of worked backward from web stuff to learning more about print design.
What is your favorite part of the design process?
The hardest part is certainly getting the first bits together on the page or the screen. I enjoy the first pencil sketches, but I think the best part is when you start to make those final tweaks that pull everything together. Finding just the right shade of a color or pushing the text over to the left just a bit more and it all becomes cohesive.
Where do you find your inspiration?
Absolutely everywhere. I don't read a lot of design magazines or sites. I like science and history and pop culture and nature and try to use those primary references as much as possible.
Can you tell us about the city/town that you live in?
I live in Syracuse, NY. I was born here, but I grew up about an hour away in Herkimer, NY. I love all of Central and Upstate New York and try to advocate for our region's cities and towns as much as possible.
What is your favorite pantone color?
At the moment, let's say: 7599 C
Orange is one of my favorite colors, which I should note has nothing to do with the sports teams of Syracuse! I like deep, orangey-red autumnal colors.
Describe your design/interior/fashion style in 5 words.
This probably relates to all three although the thought of my having a particular fashion style is somewhat laughable!
Bold / classic / simple / humorous / smart
Do you freelance? If so, do you have any tips for people starting out?
I run my own business, Noblework Media, as well as working as the Marketing Coordinator for the YMCA of Greater Syracuse. Let's see… tips… I feel like I could always use more tips myself! But I think some important things to remember are to value your work and price it fairly. Design is important. Avoid spec work and design contests and instead work on creating relationships with clients. Work with clients who do work that you respect. Create connections with other creative people in your area: you never know when you might need their help or when they might need yours!
Describe your “perfect” day.
There are a lot of perfect days for me and a day spent camping would be near the top of the list! But my perfect regular old design-related day would involve a brunch meeting with a client somewhere downtown, then settling in for some work either in my office room at home or at the Syracuse Coworks space. In the late afternoon, I'd go check out the installation of some signage on a new local business client. Then, it would be time to pick up my daughter and go home for some dinner and family time. After bedtime, I'd like to be able to muster up the energy to do some late night work while watching a movie or re-watching Battlestar Galactica for the 45th time!
Did you go to school for design - what was your major/school? How has this impacted you as a designer?
My undergrad degree is from RPI (Rensselaer Polytechnic Institute) in EMAC (Electronic Media, Arts, and Communication). I think the interdisciplinary nature of the program impacted me a lot and made me think of design as a tool for communication that spanned different forms of media. Actually, I've never really thought of myself as a "designer" as much as a "communicator" and design has been one of the tools I've been able to use pretty well!
Who is your all-time favorite musician?
The Beatles, followed closely by The Jam.